Massaker.Me

As we start a new year and a new decade, we will once again set goals & create resolutions. What is so special about this time of year that we feel the need to do this? I have a few ideas:

1. A year is a significant amount of time for to allow for the completion of many long term goals.
2. The holidays allow us to renew ourselves with some relaxation and time with family & friends.
3. The holidays are a slow down period for many businesses which allows many of us to “catch our breathe” and re-group.

It’s this slowing down that is of greatest interest to me. What this tells me is that if we are given enough time to slow down and think in a relaxed state we’re pretty good at knowing where we need to go. So why do so many (including me) that set goals and create resolutions fail to reach them? It most cases it simply comes down to execution – doing what needs to be done. But human beings are complex animals, and while we are very good at giving advice and holding others accountable, it is much harder to hold ourselves accountable for the necessary execution required to complete our goals. This is why people hire personal trainers and business coaches -  not to help them with execution, but to hold them accountable for the execution. After all, your personal trainer won’t do the lifting or heavy breathing for you (wouldn’t that be nice?).

So how will you hold yourself accountable this year? I can tell what I have done and what I am going to try.

First, set your personal goals and business goals, making sure that they are very clear to you and to anyone else that they affect (employees, family, etc.). One of the biggest tips on increasing accountability is to set yourself a deadline. When you have a deadline, you should feel some kind of pressure to complete the goal. See my article “Leadership & Goal Setting for 2010″ for more on this.

Business Goals:

Be as transparent to your staff as possible and hold monthly meetings that focus only on the goals that you have set. I believe strongly in leadership by example, so I can’t very well show up to a meeting where I have not made any progress on my goals and they have. That is my accountability system for my business. Another excellent way to add accountability in business is to have a client advisory council. Then you are getting accountability from 2 different directions.

That being said, it is a goal of mine to hire or engage a mentor/coach as there are certain things that I like to bounce of other experienced business owners that may not always be appropriate to share with employees or a client advisory council. It’s taken me a while to come around to the concept of purchasing “accountability” through coaching – but I am getting there. That being said, I currently have several friends that are also business owners that serve this purpose.

Personal Goals:

This one is tougher. It’s been my experience that friends and family do not always make good accountability partners unless you’re both working on the same goal – and even then, one may have stronger discipline than the other making it a bit one-sided. Why do I emphasize the importance of the same goal? Because many friends may not care that much about your personal goal, are poor role models relative to the goal, and/or they “love you just the way you are”.

What’s the answer?

The easy way out is to hire a life coach, but who has the budget for that?

My answer…

Using friends with the same goal is a good start and better than nothing I guess. However, for me, if I can get a group going or join a group related to the goal that I want to accomplish, it makes it a lot easier. The same principles that motivate me to meet the goals of my business (fear of disappointing my employees) drive me to not disappoint the group and my new friends. Obviously this works best if you immediately get to work befriending people in the group which creates the necessary ties to make them care about you. It may sound a bit shallow – but if you think about, many of your friendships had to start on a common bond of “something”.

Review Your Goals Regularly:

Whether you have personal or business goals, review your goals regularly. Monthly is probably a good frequency. If you’re behind on your achieving your goals, devise a game plan to catch up. Deliberately set aside time to catch up – a day on the weekend or a couple of nights – whatever it takes. Also, make sure that your goals are in some kind of digital, easy to access format. I recommend using one of the tools below.

Tools:

There are some great tools that can provide varying levels of accountability depending on how much you are willing to share with your friends, coach etc.

LifeTick: This is a simple to use goal tracking web site. Pay $20 for the 1 year subscription and start tracking all of your personal goals. The site enfores SMART goal format and will email you impending and past due goal deadlines. It also has some mild reporting capabilities and a journal entry feature.

NSight EPS: This is like LifeTick on steroids. Still in beta, NSight runs about $300 per year but has a very cool interface and much more depth of content than LifeTick. It has locations for personal SWOT analysis, personal and company vision and mission statements, and a slew of other features. This service also has a coaching module and is great for group coaching (think Vistage).

How do you plan to hold yourself accountable?

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